How Can Pediatric Practices Develop a Content Strategy?
To develop an effective content strategy, pediatric practices should:
Define their target audience and understand their needs and concerns. Set clear goals for their content marketing efforts, such as increasing patient engagement or improving health literacy. Create a content calendar to plan and schedule content in advance. Produce high-quality, evidence-based content that addresses the audience's questions and problems. Measure and analyze the performance of their content to refine and improve their strategy.
